Privacy Policy UK
Background
ProspectBase respects your privacy and understands that you care about how your personal data is used. This policy describes the personal data we collect, how we use it, and the rights you have to control and protect your own personal data.
1. About ProspectBase
Who we are: ProspectBase Ltd of Wessex House, Teign Road, Newton Abbot, Devon, TQ12 4AA, United Kingdom (reg. number: 15492457).
What we do: ProspectBase provides business-to-business (B2B) lead generation and content syndication services to companies looking to promote their products and services to other businesses. We achieve this using email promotion, multi-channel content syndication, and telemarketing services.
Why we do it: It is our mission to enable businesses to promote their content more effectively to the right people in other businesses.
Contact Us: For any privacy or data protection queries, please email our team at privacy@prospectbase.com or write to us at: ProspectBase c/o Wessex House, Teign Road, Newton Abbot, Devon, TQ12 4AA, United Kingdom.
2. What Does This Notice Cover?
This Privacy Policy explains how we use your personal data: how it is collected, how it is held, and how it is processed. It also explains your rights under the law relating to your personal data.
3. What Is Our Lawful Basis For Processing Personal Data?
Personal data is defined by the UK GDPR and the Data Protection Act 2018 as any information relating to an identifiable person who can be directly or indirectly identified.
The most appropriate lawful basis for the processing we do is legitimate interest because:
- We only perform B2B lead generation.
- We only process business-specific B2B data, not personal B2C data.
- The processing is highly unlikely to affect the rights and freedoms of individuals.
- All information collected is publicly available in the public domain.
Other lawful bases that may apply:
- Contractual necessity for customers using our services.
- Consent where applicable, which can be withdrawn at any time via privacy@prospectbase.com.
4. What Are My Rights?
Under the Data Protection Legislation, you have the following rights:
- The right to be informed about our collection and use of your personal data.
- The right to access the personal data we hold about you.
- The right to have inaccurate personal data corrected.
- The right to request deletion of your personal data.
- The right to restrict processing.
- The right to object to processing.
- The right to withdraw consent.
- The right to data portability.
If you have any concerns regarding our use of your personal data, please contact us first. You also have the right to lodge a complaint with the Information Commissioner’s Office.
5. What Personal Data Do You Collect and How?
We may collect and hold some or all of the following personal and non-personal data. We do not collect special category or sensitive personal data.
| Data Collected | Data Sources |
|---|---|
| Identity information including first name and surname. | LinkedIn, company websites, networking sites, open forums, news sites, landing pages and client-provided information. |
| Business contact information including business email and phone number. | Publicly available business sources and client-provided information. |
| Business information including employer, industry, company size and IP address. | Publicly available business sources and client-provided information. |
| Profile information including LinkedIn URL, marketing preferences and engagement data. | Publicly available business sources and website interactions. |
6. How Do You Use My Personal Data?
| What We Do | What Data We Use | Lawful Basis |
|---|---|---|
| Administer our business operations and improve services. | All data described above. | Legitimate Interest, Contractual and Legal. |
| Provide services to clients and customers. | All data described above. | Legitimate Interests and Contractual. |
| Communicate with you regarding services and updates. | Contact information. | Legitimate Interests and Legal. |
7. Direct Marketing and Communication
Subject to applicable laws, we may process your personal data for direct marketing purposes, including communication via email, telephone or post regarding our services and those of our clients.
You retain the right to withdraw your consent at any time.
8. Automated Decision-Making and Profiling
We do not use automated systems for decision-making or profiling purposes. Any AI-supported processing is subject to human oversight and intervention.
9. How Long Will You Keep My Personal Data?
We will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected and while it remains accurate and up to date.
10. How and Where Do You Store or Transfer My Personal Data?
We store personal data within the UK and EEA using secure third-party providers with appropriate technical and organisational security measures in place.
- Data minimisation
- Purpose limitation
- Encryption and access controls
- Security audits
- Staff training
- Privacy by design
11. Do You Share My Personal Data?
We may share your personal data with companies within our group structure to maintain service quality, suppression lists and data accuracy.
12. How Can I Access My Personal Data?
You may request a copy of the personal data we hold about you by submitting a subject access request in writing to: privacy@prospectbase.com.
13. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect legal, operational or business changes.
14. California Consumer Privacy Act Compliance
Clauses 14 to 21 apply specifically to California residents and outline additional rights and disclosures under the California Consumer Privacy Act.
15. Information We Collect
- Identifiers such as name and email address
- Professional or employment-related information
- Internet or electronic network activity information
- Commercial information
16. Use of Personal Information
- Providing and improving our services
- Communicating with you
- Administering business operations
17. Disclosure of Personal Information
We may disclose personal information to subsidiaries, service providers, partners and B2B clients as part of delivering our services.
18. Your Rights Under CCPA
- Right to Know
- Right to Delete
- Right to Opt-Out
- Right to Non-Discrimination
19. Exercising Your Rights
To exercise your rights, contact us via privacy@prospectbase.com.
20. Deletion Requests and Exceptions
Where legally permitted, we may retain limited information on suppression files to ensure future processing restrictions are honoured.
21. Changes to this CCPA Section
We reserve the right to amend this section at any time. Updated versions will be published on our website.