Audio Advertising

Be present while they’re listening

Influence buying groups inside target accounts before active research begins.

Use Audio to Influence Your Buying Groups

Audio advertising for modern B2B growth

86%

Ad recall rate from listeners

4.9X

ROAS industry average

128%

Higher attention rate

Activate streaming and podcast advertising across premium audio environments.

From podcasts to digital radio and music streaming platforms, ProspectBase helps B2B brands integrate audio into their ABM strategy - intelligently, programmatically, and at scale.

Audio designed for early-stage B2B influence

Most streaming and podcast campaigns are activated based on inventory alone. ProspectBase activates audio based on real buying signals.

Identify Accounts

Using CommitSignals™, we identify priority accounts showing early buying movement - based on real market behaviours, before formal research begins.

Target Buyers

We map key stakeholders within each account, focusing on the roles most likely to influence future purchase decisions across the buying group.

Deploy Audio Ads

Streaming and podcast ads are delivered across premium audio environments - including podcasts, music streaming, and digital radio - aligned to early and mid-stage consideration.

Reinforce Messaging

Audio reinforces key messages over time, helping establish familiarity and preference as buying groups progress toward active evaluation.

Find your ideal audience in seconds!

Use our interactive audience calculator to find out how many verified B2B contacts you can target today.

Build Your Audience

Smarter Outreach

Our mission is simple: provide the world’s most advanced and actionable B2B contact data.

North America

97446170

Europe

49656227

LATAM

19058052

Africa

4842848

Middle East

13082324

APAC

34660935

Identify

Engage buyers that are ready to act

Target high-intent buying groups mapped via CommitSignal™, reaching decision-makers across podcasts, streaming, and digital radio.

Activate

Amplify your message across the buying journey

Deliver personalized, non-skippable audio ads programmatically, sequencing them alongside Display, Social, and CTV for maximum impact.

Measure

Prove real pipeline influence

Measure account-level performance beyond impressions, analyzing engagement to connect audio exposure directly to pipeline progression and revenue impact.